Urgensi Kewirausahaan Dalam Mengelola Inovasi Logistik: Future Research Agenda

Ratih Purbasari, Rani Sukmadewi, Tribowo Rachmat Fauzan

Abstrak


Arus globalisasi menyebabkan pertumbuhan industri logistik yang begitu pesat. Bertambahnya startup-startup berbasis logistik menunjukkan bahwa intensi kewirausahaan dalam bidang logistik juga ikut meningkat. Salah satu cara untuk meningkatkan daya saing kewirausahaan adalah dengan berinovasi secara berkelanjutan, apalagi dengan didukung oleh kemajuan teknologi di bidang logistik dapat membuat inovasi kewirausahaan logistik berkembang lebih cepat. Penelitian ini bertujuan untuk melihat seberapa jauh peran inovasi dalam kewirausahaan logistik pada umumnya. Metode penelitian ini adalah kualitatif dengan pendekatan studi literatur dengan membandingkan beberapa penelitian yang terkait dengan bisnis logistik serta aspek kewirausahaan serta inovasinya. Hasil penelitian ini menunjukkan bahwa penguatan terhadap teknologi informasi dan komunikasi serta kebijakan industri adalah sumber utama dalam hal inovasi logistik. Penelitian-penelitian terdahulu tentang kewirausahaan logistik juga belum terlalu banyak sehingga perlu dilakukan penelitian-penelitian berikutnya. Oleh karena itu, kami juga menyediakan agenda penelitian di masa depan untuk menjawab pertanyaan-pertanyaan tentang inovasi serta kewirausahaan logistik.


Kata Kunci


Logistik, Bisnis logistik, Kewirausahaan logistik, Inovasi logistik

Teks Lengkap:

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Referensi


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DOI: https://doi.org/10.24198/jomblo.v1i3.48046

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