Framing Childfree as a Choice: A Case Study of Magdalene.co

Nabilla Lynne, Henny Sri Mulyani, Nunik Maharani

Abstract


The discourse of childfree has received significant attention in Indonesia since 2021, especially after public figures voiced their decisions to live childfree. This study examines the framing of the issue of child-free in Magdalene.co, a progressive online media, using Media Framing Analysis (MFA) by Shaw & Giles (2009). This study explores how Magdalene.co frames the narrative around the discourse of childlessness. At the macro level, Magdalene.co frames the issue of childlessness as a human rights discussion centered on privacy, personal autonomy, and resistance to social pressure. At the micro level, the analysis reveals narratives that emphasize the psychological and social aspects of the decision to live child-free, but it notes the lack of empirical data to support these arguments. The findings suggest that Magdalene.co supports a neoliberal feminist perspective, which advocates for individual freedom, psychological well-being, and respect for privacy. However, this study also identifies a degree of homogeneity in the narrative and highlights the need for broader empirical studies to deepen the discussion on the social and economic impacts of the decision to be child-free.

Keywords


child-free; framing; Magdalene.co; media representation; women

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References


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DOI: https://doi.org/10.24198/jkj.v8i2.59328

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